Description
What it is: A jet-black, ultra-volumizing mascara that creates fullness you can’t stop bragging about.
Highlighted Ingredients:
– Acacia Senegal Gum: Builds volume.
– Oryza Sativa (Rice) Bran Wax: Defines, structures, and lengthens lashes, helping deliver a long-lasting effect.
– Paraffin, Synthetic Beeswax, and Glyceryl Stearate: Thicken the appearance of lashes and create volume.
Ingredient Callouts: Free of parabens. This product is also cruelty-free and gluten-free.
What Else You Need to Know: Lash Brag instantly creates the look of dramatic, full-bodied lashes with extreme volume. The specially designed hourglass-shaped brush separates each lash; coats with lush, full pigment; and glides on without weighing down lashesgiving you a voluptuously defining lash look that last all day.
Consumer Survey Results: In a 116-person consumer survey:
– 91% said their lashes gained visible volume
– 91% said their lashes appeared longer
– 89% said their lashes appeared fuller
How to Use
-Before applying Lash Brag for the first time, wipe off excess product from the wand onto the rim of the tube.
-Begin by applying mascara to your bottom lashes from base to tips.
-Starting at the base of your top lashes, sweep the brush through to the tips.
-Apply over the top of the lashes as well as under to create an extra-voluminous look.
-Apply additional coats as desired.